AgilityEco to help target low-income and offline households
AgilityEco, leading experts in the funding and delivery of energy efficiency programmes and vulnerable customer support services is working in partnership with Smart Energy GB to help deliver on its national smart meter engagement goals.
Smart Energy GB is the not-for-profit, government-backed campaign helping everyone in Britain understand the importance of smart meters and their benefits to people and the environment. AgilityEco and Smart Energy GB will work together to share information and advice about smart meters via a national programme of direct conversations and promotional campaigns to reach Smart Energy GB’s partnership's target audience of low income and offline households. The partnership campaign is scheduled to run until early December 2021.
AgilityEco’s smart meter engagement programme comprises two different campaigns. One campaign uses direct conversations with low-income households about smart meters through the “Connect for Help” telephone advice programme. Connect for Help is a free service supporting households across England to reduce bills, stay warm and access local support services. Callers to this service can speak to our NEA trained, in-house smart meter specialist about the benefits of installing a smart meter. This campaign will target the digitally disengaged and offline households, who are often vulnerable and hard to reach.
The second promotional campaign uses a series of social media posts through our Connect for Help community programme, community partner organisations and installer network to target low-income households.
Gearóid Lane, CEO, AgilityEco commented, “As the rollout of smart meters across the UK intensifies, it is vital to ensure that low-income, vulnerable and hard-to-reach households aren’t left behind and are therefore missing out on the multiple benefits that smart meters can bring. AgilityEco is delighted to be a part of Smart Energy GB’s national partnerships programme, helping to educate, inform and direct low-income and vulnerable households to get the assistance and information they so urgently need.”